Rewarded surveys and video ads are a great way to double your revenue.

When you think of ways to monetize your app, the first strategies that come to mind are video ads, banner ads, and offerwalls. Have you tried any of them yet? The majority of them have. We'd like to challenge you to try a new method of monetization that will start yielding benefits right away.

To begin, you don't need to remove any of your current monetization tactics or SDKs from the app in order to try this. Phew.

You're sitting on 90-95 percent of unused revenue.

So, let's start with your users. Did you know that just about 0-10% of consumers are prepared to spend money in an app? That leaves 90-95% of your users in a position to start earning money.

I understand, but it's helpful to break things down. If you have 1,000 monthly users. That means 950 of them have the potential to generate revenue. Let's suppose 50 percent of them will put up with video advertisements. That leaves you with 475 users who aren't bringing in any money. You should really consider providing customers with extra ways to earn incentives in the manner that they want. You'll boost LTV, keep those consumers, and make more money. Win-win-win situation.

In fact, we polled users on how they prefer to make money, and the findings aren't shocking, but they can help you figure out how to reach your entire audience. The following is a very brief summary of the findings. People desire a variety of ways to receive incentives, even if graphs aren't their thing. Allow them to choose.

Here are some more valuable nuggets to help you explore deeper into the study:

• Video advertisements are not popular with all users.
• Video advertisements are uninteresting to 34% of respondents.
• 74 percent of respondents believe video advertisements are monotonous.
• More than half of consumers believe a video ad should be between 15 and 30 seconds length.

Rewarded Videos go nicely with rewarded surveys.

When it comes to rewarded surveys, the difference in user response is dramatic:

Surveys are "more entertaining to engage with" than video commercials, according to 75 percent of users.

In comparison to video commercials alone, 85 percent of respondents choose rewarded surveys or a combination of surveys and video ads.

Do you think users will find rewarded surveys boring, long, or repetitive? Reconsider your position.

We assist publishers deploy rewarded surveys in their apps, as well as other revenue tactics, at RapidoReach. However, we've discovered that when it comes to rewarded surveys, there are a few prevalent misconceptions among publishers.

"Users believe surveys are tedious and time-consuming."

"Do users consider surveys to be intrusive?" Isn't it possible that they'll harm your ARPDAU in the long run?"

In fact, rewarded surveys are one of the most effective methods for monetizing non-paying users. 

1. Survey length and reward amount can be customised.

Long video advertising can irritate users, and this is something that publishers should be aware of. Users are not only more eager to do lengthy surveys than to view long video advertising, but they also have the option of choosing the duration of the survey. They can earn a reward even if they only answer a few questions, thanks to partial completion awards and payouts.

2. Users prefer surveys over video ads because they offer greater rewards.

Simply put, users desire large incentives, which rewarded surveys provide.

3. User Demographics from Surveys for Your Own Use

Sure, rewarded surveys are a terrific way for publishers to make money, but they're so much more. User acquisition (UA) and retention can both benefit from the information gleaned from rewarded surveys. The more information you have about your users, the more you will be able to tailor their in-app experience.

4. Surveys provide lightning-quick integration.

You can get rewarded surveys up and running in your app in a day, whether using a software development kit (SDK) or a web entry link, and add another money stream to your app overnight.

5. Rewarding Surveys Boost Participation and Retention

They really do. We have the numbers to back it up: in one case study, paid survey respondents had 6x the user retention and a 3,000 percent boost in customer lifetime value.

6. Surveys that are rewarded have a higher ARPDAU.

What is better than what, you could wonder? Better than watching a video. When compared to video adverts, surveys can sometimes yield twice the average revenue per daily user.

Also Read: https://www.rapidoreach.com/blogs/b/rewarded-surveys-can-help-you-monetize-your-non-paying-app-users.

7. Rewarding Surveys Aren't Boring

RapidoReach's survey integrations are user-responsive, which means users won't be bombarded with the same questions over and over.

8. Do you think surveys are excessively long? That, on the other hand, might not be a bad thing.

It takes a lot more effort to watch six videos than it does to complete one survey.

Long surveys don't annoy users, even if they're several times longer than the average video commercial. When they complete a survey, they receive a 2x incentive. To match the benefits gained from a 5-minute survey, a user would have to view an equivalent of 15-20-minutes of video. 

With rewarded surveys, give users a choice.

The research is clear: incentivized surveys are preferred by many of the app users we polled over video adverts. However, to acquire the favour of individuals who do not want to be advertised to, you should include surveys.

In addition to other forms of offers including in-game adverts, 85 percent of users stated they want the ability to do surveys to earn in-game incentives.

What's the bottom line? Users are looking for options. Give your users what they want as a publisher: the ability to earn in-app rewards by taking surveys. Reward Surveys: They've Arrived to Save the Day

Are you ready to boost your app monetization strategy? RapidoReach can assist you. To become a publisher, go here and fill out the form.