RapidoReach Launches DIY Research Tool, a Global Self-Serve Sampling Marketplace

Pune, India--(Sep 6, 2021) - RapidoReach, an innovative technology provider of online samples, social media measurement and marketing research tools, today announced the launch of ROR DIY Research Tool, its latest software-as-a-service (SaaS) sampling platform that will further increase flexibility for research buyers to access RapidoReach' highly profiled online sample.

The self-service sampling platform was designed especially for research buyers and advertisers to provide real-time DIY access to the increasingly robust online survey sample of ready-to-do-survey respondents available through RapidoReach’s Marketplace. As a result, users will have far less steps to go through in order to ensure that a representative sample is supplied to their customers.

"The research industry is growing and changing to adapt to a more digital, socially connected world; and as it adapts, RapidoReach remains focused on improving efficiency, and providing transparent reporting of sample survey data collected from some of the largest sample marketplace and online communities worldwide," said Vikash Kumar, co-founder and chief executive officer of RapidoReach. "Our DIY Research Tool platform reflects our continued commitment to the industry, and to offering access to high-quality samples on demand."

Using RapidoReach' DIY Research Tool platform, research buyers are empowered with the ability to control the entire process from cost estimation to in-field project management. In just a few clicks, users can easily access RapidoReach' comprehensive survey respondents pool, obtain both feasibility and pricing, configure and test project links, and conveniently launch and manage surveys with complete control of their own tailored research sample. Additional capabilities include: retargeting, agile sample procurement, project configuration custom screening questions, nested quotas, the option to add pre-screeners, advanced reporting on project activity, real-time access to project status indicators including attempts, completes, over quota, daily quotas, and security terminations etc, and basic project management actions (including managing, resuming, archiving and duplicating campaigns).

RapidoReach has strategic partnerships with hundreds of website publishers, social media communities and global partners, and has built their sampling architecture to gain the most cost-effective access to a global respondent pool of tens of millions of consumers and business professionals. To date, RapidoReach has profiled respondents in the United States, Canada, the United Kingdom, Germany and Australia to allow for multi-country research campaigns via its DIY Research Tool platform. The company has forecasted that it will have profiled respondents in over ten additional markets by March 2020. For more information, visit http://www.rapidoreach.com

About RapidoReach

RapidoReach is an innovative technology provider of mobile audience research, panel based research, social media measurement, online sampling, online fraud detection and marketing tools. The company enables research buyers worldwide to harness the power of websites, apps and games for all their research needs, including generating insight into consumer behavior and building brand perception. RapidoReach offers targeted online samples through partnerships with highly diverse app and game  developers, website owners, online communities, and loyalty programs. The company also enables publishers to maximize their earning potential via social media, while managing monetization for tens of millions of monthly website visitors. RapidoReach has over 5 full-time employees and is headquartered in India. For more information, visit www.rapidoreach.com.